SAP Sapphire 2026 marks a new chapter for enterprise AI: the Autonomous Enterprise, where people set the direction, and AI executes.
In this keynote, SAP shares how Joule, Joule Work, Joule Assistants, Joule Agents, SAP Autonomous Suite, SAP Business AI Platform, SAP Business Data Cloud, and Cloud ERP come together to help businesses move from fragmented work to connected, governed, AI-enabled execution. The SAP Sapphire 2026 Innovation News Guide frames this vision around Joule Work, SAP Autonomous Suite, SAP Business AI Platform, and industry scenarios that combine SAP’s AI innovation with deep process and industry expertise.
Hear from SAP leaders and guests, including:
• Christian Klein, Chief Executive Officer, SAP
• Muhammad Alam, Member of the Executive Board SE, Product & Engineering
• Dr. Philipp Herzig, Chief Technology Officer, SAP SE
• Sebastian Steinhaeuser, Chief Operating Officer, SAP SE and Member of the Executive Board
• Jeremy Barnum, Chief Financial Officer, JPMorganChase
• Ellen Svanström, Chief Digital & Information Officer, H&M
• Bill Keillor, Vice President of Business Transformation, ExxonMobil
Hear how SAP Business AI is designed to help organizations automate routine work, improve decision-making, and transform end-to-end processes across finance, procurement, supply chain, HR, customer experience, and industry-specific operations. Joule Work enables users to express goals in natural language, while Joule Assistants coordinate Joule Agents to surface insights, automate workflows, and help teams act faster across SAP and non-SAP systems.
The keynote also highlights how SAP is helping customers scale AI with trust through governed business data, SAP Business AI Platform, Joule Studio, SAP Cloud ERP, RISE with SAP, and migration and modernization assistants designed to support cloud transformation. SAP’s Sapphire guidance positions the Autonomous Enterprise as human-led, AI-enabled, grounded in business context, and built with governance from the start.
00:00 – Opening: The Beginning of Better
02:34 – Welcome to SAP Sapphire Orlando 2026
03:43 – Why business AI needs accuracy and trust
06:35 – ERP as the brain of the enterprise
08:30 – Introducing SAP Business AI Platform
12:03 – Building agents with Joule Studio 2.0
15:20 – KPMG on AI transformation and agent development
22:24 – SAP Business Data Cloud and business context
25:03 – Predictive AI and RPT-1.5
27:24 – AI Agent Hub and enterprise governance
29:39 – Partner ecosystem announcements
33:04 – JPMorganChase on scale, speed, and trust
38:36 – Introducing the Autonomous Suite
44:20 – Joule Assistants, Agents, and autonomous domains
53:35 – Financial Closing Assistant demo
59:37 – Joule Work and spaces
1:06:02 – Industry AI with Sebastian Steinhaeuser
1:12:02 – H&M on AI-powered retail experiences
1:19:24 – RISE and GROW with SAP for AI adoption
1:23:22 – Keynote wrap-up and takeaways
Learn more about the reimagined Joule experience. 👉 https://www.sap.com/products/artificial-intelligence/ai-assistant.html
Watch all SAP Sapphire replays on demand. 👉 https://www.sap.com/events/sapphire.html
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About SAP:
As a global leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit: https://www.sap.com/index.html
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