“We are not just selling products. We sell projects to people so that they can create their visions,” says Carsten Mueller, head of Enterprise Architecture & Security at Hornbach AG, summarizing the core business of one of the largest home improvement and do-it-yourself (DIY) retailers in Europe.
Known for its extensive range of products, competitive pricing, and customer-centric approach, Hornbach has built a solid reputation over the years. Founded in Germany in 1877 as a small workshop, the retailer has grown into a major player in the European DIY market, employing 25,000 people. The company remains family operated, with a strong focus on customer satisfaction and long-term growth.
“We have more than 170 stores operating in nine European countries, and we keep expanding our footprint across Europe,” Mueller says. “As Hornbach focuses on providing the best price to its customers, efficiency of processes – and especially an efficient software solution – is key for us.”
