How Real NHL® Game Data Is Helping Students Build Analytical Skills for the Future

Today, educators across disciplines face a common challenge: preparing students with the analytical skills employers increasingly demand.

According to the World Economic Forum’s Future of Jobs Report, analytical thinking ranks as the top sought-after skill in the job market. Yet traditional teaching often struggles to connect theory with practice in a way that truly engages students.

It’s not a shortage of content or tools; rather, it is a gap in relevance and inspiration that leaves students disengaged from the very skills that could define their careers. Learning needs to be anchored in real-world data, meaningful contexts, and hands-on experience that sparks curiosity and excitement. The best learning doesn’t come from memorizing concepts, it comes from doing, especially when theory is tied to a topic that learners care about.

This is where Business Builders, in collaboration with the NHL, comes in.

We have created a new Business Builders game that brings hockey into the classroom—not just as a sport, but as a rich, real-world data environment for teaching analytics and critical thinking.

In this latest edition of games under the Business Builders umbrella, students take on the role of a hockey analyst responsible for identifying the factors that drive goal scoring using real NHL Game data.

“Hockey is fast, dynamic, and full of rich data, a perfect environment for teaching critical thinking,” said Brant Berglund, senior director of Coaching and GM Technology at the NHL. “Leveraging a strategic partnership with NHL, SAP, and HEC Montréal, we’ve created a pathway for universities to access approved NHL.com data for academic initiatives, without compromising the integrity of the League‘s data.”

Through our collaboration with the NHL, we provide a learning platform for educators that is full of authentic data students can relate to. The NHL generates just under 1.5 million data points per game, including about 120 shot attempts, 1,000 passes, and 5,000 puck touches—raw material for deep, practical analysis.

Business Builders can ignite an interest in STEM and help students build real data skills. The hockey-focused game was developed by the team at ERPsim Lab at HEC Montréal led by Prof. Pierre-Majorique Léger, as well as the support of academics from other universities. This reinforces a core principle of Business Builders: It is created by educators, for educators.

“When the question feels meaningful, learners lean in, stay focused, and keep pushing forward,” Léger explained. “For students in sport management or business management, real sport data can also elevate the learning experience. It adds context, complexity, and constraints that traditional teaching methods cannot provide. Students learn to judge what truly matters, justify their decisions, and manage trade-offs. This develops professional judgment, confidence in analytics, and the ability to communicate strategy and decisions clearly. These skills translate directly to real careers in sport management and business.”

Students explore questions such as:

• What sets top NHL scorers apart?
• Does shot angle affect scoring?
• Which NHL players lead in goals scored, and from what distances?
• Which shot speeds and shot types yield the highest goal conversion rates?

By analyzing these scenarios with SAP Analytics Cloud, students learn to interpret visualizations, tell compelling data stories, and sharpen their data-driven decision-making and critical-thinking skills.

For professors, the platform is equally powerful. Business Builders supports active learning at scale by enabling educators to manage and evaluate larger groups more efficiently while gaining visibility into student engagement. This makes grading easier, supports discussion-based learning, and helps instructors understand how students interact with data.

By introducing a modern, meaningful learning experience—far more dynamic than slides alone—professors bring real-world relevance into their classroom and elevate the impact of teaching.

SAP’s role in this collaboration reflects its broader commitment to education, skills development, and preparing students for the future workforce. In a rapidly changing world shaped by AI, data, and digital transformation, access to practical learning tools that build real competencies is essential. Through the SAP University Alliances program, SAP works with educational institutions around the world to help bridge the gap between academic theory and real-world practice.

“Access to business software and real data is essential for preparing students for the future,” said Dr. Katharina Schaefer, head of Academic Partnerships at SAP. “With free learning platforms like Business Builders, we empower educators to bring enterprise analytics into the classroom and help students develop the skills that are increasingly in demand across industries, and in a world where data and AI define the competitive advantage. Today’s learners need more than conceptual understanding; they need practical experience with real software and real data to build confidence and readiness for work life.”

One of the educators closely involved in shaping this new game is Prof. Olivier Caya from the University of Sherbrooke, who contributed his perspective as both a faculty member and practitioner.

“What makes this experience so powerful is that it all happens in SAP Analytics Cloud, the same solution used by thousands of organizations worldwide,” Caya said. “This creates a strong connection between what students do in the classroom and what they will encounter in professional practice. Students are not working with software detached from reality; they are developing skills with the same software used in real business environments.”

The result is a learning experience that is fun, interactive, and relevant. Educators can stand out with a state-of-the-art platform that connects passion with pedagogy, while students gain highly sought-after skills using real software from a global technology leader.

Business Builders is provided free of charge to educators and students and includes access to SAP Analytics Cloud. It is designed from beginner-friendly introductions to more advanced analytical challenges optimized for master’s-level courses.

After using Business Builders, students can deepen their analytical knowledge through access to SAP Learning Hub, student edition, a free learning platform that offers guided learning content, practice systems, and up to two SAP certification exam attempts per year, helping them to boost their career opportunities even further.

Business Builders is about connecting passion with education. Together with academic and industry partners, SAP is making analytical thinking tangible and memorable—empowering the workforce of tomorrow with the skills that matter most today.