The era of the hard sell is over – companies are now focused on creating sales and service experiences that naturally attract customers and solidify their loyalty. But this winning approach requires much more than the traditional seller-buyer transaction of engagement, trust, personalization, and mutual benefit.

B2B and B2C customers are demanding virtual sales interactions and smooth, consultative customer service experiences, according to a report from Harvard Business Review Analytics Services. Yet, 51% of businesses still struggle to provide the right data, processes, and capabilities that allow sales and service teams to deliver moments that create lasting connections.

Now, with greater ease, SAP customers can access the content, guided expertise, resources, and planning methods essential to building a cloud-based technology foundation for this new era of sales and services. And all of this is possible through the SAP Preferred Success plan for SAP Sales Cloud and SAP Service Cloud, expanded edition.

Maximizing Value with Focused, Proactive Guidance

Offering a combination of omnichannel sales and value-added customer service is, by no means, a simple feat that can be achieved overnight. Making this transformation requires mutual understanding and close collaboration between sales and service teams, accessing data-driven insights on customer needs and expectations and delivering value at every touch point with effective technologies.

The expanded edition of SAP Preferred Success for SAP Sales Cloud and SAP Service Cloud can deliver that advantage with exceptional support from knowledgeable SAP experts throughout the lifetime of a cloud solution investment. Without processing another statement of work, SAP customers can move from planning and implementation to go-live and active operation with such speed and effectiveness that they can transform their customer experience faster and more efficiently.

For example, reviews and related analysis help maintain peace of mind throughout the deployment of a cloud solution, keeping organizations on the right path toward achieving their goals. This can include quality checks to help ensure integration integrity, in-depth release guidance for future feature adoption, targeted training programs on the latest topics and best practices, and service-level agreements for enhanced support.

But what makes the expanded edition of SAP Preferred Success for SAP Sales Cloud and SAP Service Cloud truly distinctive is the long-term, enhanced partnership it can provide to help advance and accelerate the cloud journey. Throughout the subscription lifecycle, organizations are continuously supported by experts and specialized services designed to meet their unique needs.

Access to Product Specialists

Appointed based on their technical and product-based expertise, product specialists leverage their knowledge and insights to help accelerate business outcomes and maximize the consumption of SAP solutions. They achieve this by recommending and overseeing the delivery and scheduling of crucial services, providing direct access to experts for targeted advice on solutions, and advising on SAP best practices.

This experience can allow sales and services organizations and their stakeholders to enhance the ROI of their overall investment in cloud solutions from SAP by:

• Acquiring functional and technical knowledge when needed
• Receiving answers to queries related to standard integration with other SAP solutions
• Addressing critical implementation difficulties quickly and resolutely

Solution Reviews

During prescriptive solution reviews, SAP experts work closely with customers to analyze their usage patterns and advise on process improvements and transformation journeys that align with their success plans and business goals. Specifically, they focus on aligning usage with best practices, measuring the impact of changes on business operations, and identifying areas for improvement.

Customers can also benefit from collaborating with subject-matter experts during these reviews, receiving recommendations and advice on changes that can help mitigate or resolve business challenges, improve the customer journey, and reduce bottlenecks proactively. This service can offer stakeholders valuable insights into simplifying and optimizing operations, reducing administrative work, boosting process efficiency, and enhancing transparency for user adoption and cloud landscape stability.

New Feature Activation

SAP customers can also receive assistance in identifying, evaluating, activating, and maximizing the impact of the latest features to support their business operations better. Subject-matter experts help provide an enhanced adoption experience by aligning business goals with value and product capabilities, creating a tailored adoption plan, and providing guidance and enablement to activate features.

The new feature activation service can also assess and enable the impact of new configurations and simple customizations added to SAP Sales Cloud and SAP Service Cloud. By matching business needs to updates that offer better value, SAP experts can evaluate the potential benefits and risks of the new additions, pinpointing system changes needed to activate and test the update to measure business outcomes.

Reaching Mission-Critical Goals with Extra Impact

The right technology partner can make all the difference – especially as expectations for sales and customer service experiences continue to evolve. Providing access to expert guidance, resources, and support when and where needed helps ensure businesses drive customer loyalty and success.

The expanded edition of SAP Preferred Success for SAP Sales Cloud and SAP Service Cloud can deliver on that promise with a transformative approach to sales and customer service. This significant step towards creating personalized, value-driven experiences can help sales and services teams not only meet but exceed customer expectations, turning transactions into lasting connections.

Ready to amplify the impact of your sales and customer service experiences? Visit the SAP Preferred Success area of sap.com or contact your local SAP representative to learn more about SAP Preferred Success for SAP Sales Cloud and SAP Service Cloud, expanded edition.

Amitesh Tiwari is a solution manager for the Chief Innovation Office of Cloud Success Services at SAP.

Customers Can Harness Their Business Data in Cloud Solutions from SAP Using Customized LLMs Deployed with NVIDIA AI Foundry Services and New NVIDIA NIM Microservices

WALLDORF and SANTA CLARA, Calif. — SAP SE (NYSE: SAP) and NVIDIA (NASDAQ: NVDA) today announced a partnership expansion focused on accelerating enterprise customers’ ability to harness the transformative power of data and generative AI across SAP’s portfolio of cloud solutions and applications.

The companies are collaborating to build and deliver SAP Business AI, including scalable, business-specific generative AI capabilities inside the Joule copilot from SAP and across SAP’s portfolio of cloud solutions and applications – all of which are underpinned by the SAP generative AI hub. The generative AI hub facilitates relevant, reliable and responsible business AI and provides instant access to a broad range of large language models (LLMs).

 As part of SAP’s ongoing initiative to build generative AI directly into the applications that power the world’s businesses, the partnership aims to help customers adopt generative AI capabilities at scale across their organizations. SAP will use NVIDIA’s generative AI foundry service to fine-tune LLMs for domain-specific scenarios and deploy applications with new NVIDIA NIM™ microservices. SAP and NVIDIA plan to make the new integrated capabilities available by the end of 2024.

“Enterprise customers want to leverage state-of-the-art technology that delivers real business value,” said Christian Klein, CEO and Member of the Executive Board of SAP SE. “Strategic technology partnerships, like the one between SAP and NVIDIA, are at the core of our strategy to invest in technology that maximizes the potential and opportunity of AI for business. NVIDIA’s expertise in delivering AI capabilities at scale will help SAP accelerate the pace of transformation and better serve our customers in the cloud.”

“SAP is sitting on a gold mine of enterprise data that can be transformed into custom generative AI agents to help customers automate their businesses,” said Jensen Huang, founder and CEO of NVIDIA. “Together, NVIDIA and SAP will bring custom generative AI to the thousands of enterprises around the world that rely on SAP to power their operations.”

Harnessing Business Data and Generative AI to Advance Customer Insights

SAP and NVIDIA plan to collaborate to integrate generative AI into cloud solutions from SAP, which include the latest release of the SAP Datasphere solution, SAP Business Technology Platform (SAP BTP) and RISE with SAP.

SAP plans to build additional generative AI capabilities within SAP BTP using NVIDIA’s generative AI foundry service, featuring NVIDIA DGX™ Cloud AI supercomputing, NVIDIA AI Enterprise software and NVIDIA AI Foundation models. These new capabilities are designed to be the basis of SAP’s development and deployment of generative AI for customers and is expected to be accessible in the generative AI hub in SAP AI Core and SAP Datasphere.

Additional generative AI initiatives include:

• New capabilities for the Joule copilot: Joule can leverage retrieval-augmented generation (RAG) capabilities built by NVIDIA and SAP, which can be deployed on leading hyperscalers or SAP’s own cloud environments. As a natural-language, generative AI copilot, Joule helps customers unlock the potential in their business by automating time-consuming tasks and quickly analyzing business-critical data to deliver more intelligent, personalized experiences.
• Innovative use cases leveraging SAP S/4HANA Cloud, SAP SuccessFactors and SAP Signavio: SAP and NVIDIA are exploring more than 20 generative AI use cases where the companies can combine assets to simplify and enhance digital transformation. Among these are generative AI features that can automate enterprise resource planning with intelligent invoice matching in SAP S/4HANA Cloud; improve human resources use cases leveraging SAP SuccessFactors; and accelerate new generative AI insights from SAP Signavio to better process business recommendations and optimize SAP’s customer support processes.
• Unifying AI data sources with SAP Datasphere: Built on SAP BTP, SAP Datasphere enables integration and a unified view of semantically rich SAP data with third-party data across the enterprise landscape to help customers adapt faster to market changes and make more efficient and better informed decisions. With SAP Datasphere, customers can confidently access a high-quality data fabric using AI and machine learning (ML) models. To accelerate SAP’s federated machine learning (FedML) capabilities for SAP Datasphere, NVIDIA and SAP are facilitating easier access to data for data scientists and enhancing ML workload performance with the support of NVIDIA accelerated computing platforms and NVIDIA AI Enterprise data science software such as NVIDIA RAPIDS™.
• Using LLMs for the ABAP programming language: To aid developers in creating domain-specific language code, SAP plans to use NVIDIA AI foundry services to assist in fine-tuning LLMs. This will build on SAP’s use of generative AI models to assist developers who use ABAP through the company’s ABAP Cloud model and SAP Cloud Application Programming model.

NVIDIA AI Enterprise Powers Production-Grade Generative AI Across Cloud Solutions from SAP

Once models are ready for deployment in cloud solutions from SAP, SAP plans to use NVIDIA AI Enterprise software, including NVIDIA NIM inference microservices and NVIDIA NeMo Retriever™ microservices. NVIDIA NIM can be used to accelerate and maximize inference performance across the accelerated infrastructure from SAP. Using NVIDIA NeMo Retriever microservices, SAP plans to add RAG capabilities that enable generative AI applications to more securely access data running on SAP software to improve accuracy and insights. Customers can plan to use RAG on both SAP and third-party data.

To learn more about the SAP and NVIDIA partnership, watch the replay of Huang’s GTC keynote address.

Visit the SAP News Center. Follow SAP at @SAPNews.

About NVIDIA

Since its founding in 1993, NVIDIA (NASDAQ: NVDA) has been a pioneer in accelerated computing. The company’s invention of the GPU in 1999 sparked the growth of the PC gaming market, redefined computer graphics, ignited the era of modern AI and is fueling industrial digitalization across markets. NVIDIA is now a full-stack computing infrastructure company with data-center-scale offerings that are reshaping industry. More information at https://nvidianews.nvidia.com/.

About SAP

SAP’s strategy is to help every business run as an intelligent, sustainable enterprise. As a market leader in enterprise application software, we help companies of all sizes and in all industries run at their best: SAP customers generate 87% of total global commerce. Our machine learning, Internet of Things (IoT), and advanced analytics technologies help turn customers’ businesses into intelligent enterprises. SAP helps give people and organizations deep business insight and fosters collaboration that helps them stay ahead of their competition. We simplify technology for companies so they can consume our software the way they want – without disruption. Our end-to-end suite of applications and services enables business and public customers across 26 industries globally to operate profitably, adapt continuously, and make a difference. With a global network of customers, partners, employees, and thought leaders, SAP helps the world run better and improve people’s lives. For more information, visit www.sap.com.

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Certain statements in this press release including, but not limited to, statements as to: the benefits, impact, performance, features, and availability of NVIDIA’s products and technologies, including NVIDIA’s generative AI foundry service, NVIDIA NIM microservices, NVIDIA DGX Cloud AI supercomputing, NVIDIA AI Enterprise software, and NVIDIA AI Foundation models, NVIDIA accelerated computing platforms, NVIDIA AI Enterprise data science software such as NVIDIA RAPIDS, RAPIDS cuDF and cuML, NVIDIA NeMo Retriever microservices; NVIDIA’s partnership with SAP, the benefits and impact of such partnership, and the features and availability of its services and offerings; SAP sitting on a gold mine of enterprise data that can be transformed into custom generative AI agents to help customers automate their businesses; and NVIDIA and SAP bringing custom generative AI to the thousands of enterprises around the world that rely on SAP to power their operations are forward-looking statements that are subject to risks and uncertainties that could cause results to be materially different than expectations. Important factors that could cause actual results to differ materially include: global economic conditions; our reliance on third parties to manufacture, assemble, package and test our products; the impact of technological development and competition; development of new products and technologies or enhancements to our existing product and technologies; market acceptance of our products or our partners’ products; design, manufacturing or software defects; changes in consumer preferences or demands; changes in industry standards and interfaces; unexpected loss of performance of our products or technologies when integrated into systems; as well as other factors detailed from time to time in the most recent reports NVIDIA files with the Securities and Exchange Commission, or SEC, including, but not limited to, its annual report on Form 10-K and quarterly reports on Form 10-Q. Copies of reports filed with the SEC are posted on the company’s website and are available from NVIDIA without charge. These forward-looking statements are not guarantees of future performance and speak only as of the date hereof, and, except as required by law, NVIDIA disclaims any obligation to update these forward-looking statements to reflect future events or circumstances.

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