Why you should let data drive your digital strategy 📈

To understand your customers you can’t rely on general stats. Chris Luecke, host of Manufacturing Happy Hour shares how B2B suppliers can use data from platforms like SAP Business Network to stay visible and grow network engagement.

Learn more about SAP Business Network and sign up for a supplier account today: https://sap.to/6051B8n0al

#SAPBusinessNetwork #B2BManufacturing #SupplierSuccess

Business AI at Enterprise Scale | SAP Sapphire Orlando 2026

SAP is helping enterprises turn the promise of Business AI into real outcomes across data, processes, and governance.

In this closing segment from SAP Sapphire Orlando 2026, Christian Klein, SAP’s Chief Executive Officer, returns to the question he asked at the start of the keynote: Will SAP be a software company in the future? With help from Joule, the answer is clear: SAP is becoming a Business AI company.

The video recaps the major keynote announcements, including SAP Business AI Platform, SAP Autonomous Suite, and the role of RISE with SAP in supporting change management and AI adoption. Together, these innovations help organizations bring the Autonomous Enterprise to life with accurate, secure, and scalable AI outcomes.

The segment closes with a clear message: SAP is working with customers and partners to help companies move from AI promise to enterprise-wide impact.

Watch the full Global Keynote: https://youtu.be/9aa-etRsaLU?si=j0rDQJCtoxUai0fX
Watch all SAP Sapphire replays on demand: https://www.sap.com/events/sapphire.html

Follow us on social:
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About SAP:
As a global leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit: https://www.sap.com/index.html

#SAP #BusinessAI #SAPSapphire

Becoming an Autonomous Enterprise | Experience Center at #SAPSapphire

Experience what it takes to move from competition to collaboration through the lens of a major global sports event at the Sapphire.

See how SAP brings together data, applications, and AI through the Autonomous Enterprise so you can operate as one and perform when it matters most. https://sap.to/6051BBv4gT

#SAPSapphire #AutonomousEnterprise #AI

Beyond the Point System: Modern Loyalty | SAP Spotlight on ANZ Tech | Episode 7

IIs your loyalty program just “earn and burn,” or is it creating a real experience?

In this episode of SAP Spotlight on ANZ Tech, Jess asks a simple question: what makes someone loyal to a brand? The answer is not just points. It is also ease of use, and whether customers connect with the philosophy of the brand. If loyalty feels hard to manage or slow to redeem, people lose interest fast.

Our customer experience experts, Scott and Scott, explore why modern loyalty programs need to go beyond basic point aggregation. “Earn and burn” can be part of the formula, but it should drive meaningful behaviors and enhance the customer experience. That could mean discounts, but it can also mean access to something exclusive, like early invitations, events, or perks that feel genuinely relevant.

You will also hear a practical example of how brands are using data well. Instead of treating everyone the same, leading programs combine personalization with context, like inviting a customer to a new store opening near where they live. When it is done right, it feels thoughtful, not creepy, because the value is clear and the experience is tailored to real life.

If you are rethinking retention, this episode is a useful prompt: loyalty works best when it is easy, personal, and aligned with what customers actually value.

👉 Download the Customer Loyalty Index to explore the data behind what drives retention today: https://sap.to/6051B6mj2N

Follow us on social:
LinkedIn: https://sap.to/6052B6mj24
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Threads: https://sap.to/6057B6mj2h

About SAP:
As a global leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit: https://sap.to/6058B6mjN6

#CustomerExperience #CustomerLoyalty #SAP

@NHL Front Office App: Playoff Salary Cap Scenarios in Real Time

Playoff pressure. New cap rules. SAP helps NHL GMs make confident decisions when it matters most. https://www.sap.com/about/customer-stories/nhl.html

Joule Delivers Real Results Across Industries | SAP Business AI

See how organizations across industries are using SAP Business AI and Joule to drive real business outcomes.

In this video, customer voices show how AI is helping businesses solve industry-specific challenges at scale. From HR and payroll to supply chain, retail, manufacturing, and mobility, SAP Business AI helps organizations work faster, make better decisions, and improve employee experiences.

You’ll hear how AI is accelerating payroll support, reducing costs, improving supply chain efficiency, limiting food waste, supporting workforce transformation, and helping teams adapt to new business models. Across every example, the focus is the same: turning business data into action and making AI useful in the flow of work.

SAP Business AI brings together trusted data, enterprise processes, and AI capabilities to help companies create value across functions and industries.

Learn more about SAP Business AI: sap.com/products/artificial-intelligence.html

00:00 – Why SAP is positioned to deliver business AI
00:11 – HR and payroll: faster service, lower cost
00:24 – Retail and supply chain: better decisions, less waste
00:52 – Manufacturing and mobility: workforce transformation
01:06 – Margin improvement and employee experience
01:14 – Joule for every employee
01:23 – Shaping a smarter tomorrow with SAP Business AI

Follow us on social:
LinkedIn: https://www.linkedin.com/company/sap/
Instagram: https://www.instagram.com/sap
Facebook: https://www.facebook.com/SAP/
Threads: https://www.threads.com/@sap

About SAP:
As a global leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit: https://www.sap.com/index.html

#SAPBusinessAI #Joule #Industries

How to Test ABAP Business Services in SAP Gateway Client

Working with OData services in SAP often begins with understanding how to access and test those services, and the service URL plays a central role in that process.

How SAP Runs SAP in 2 Miles 🏃🏽‍♀️💨

From travel bookings to people planning, here’s how we use our own tech to run smarter every day.

People ➡ SAP SuccessFactors
Finance and Ops ➡ SAP Cloud ERP and SAP Business Technology Platform
Travel ➡ SAP Concur
Operations ➡ SAP Ariba and SAP Integrated Business Planning
Impact ➡ SAP Sustainability Control Tower

https://sap.to/60567Un8q

What’s New in SAP Business Data Cloud? | #SAPTechEd 2025

Hear from Irfan Khan, President and CPO, Data and Analytics at SAP, on what’s new in SAP Business Data Cloud.

Introducing SAP Snowflake, New Data Fabric Innovations for SAP Business Data Cloud and SAP HANA Cloud 👉 https://sap.to/60517OrpX

Demo: Optimizing Business Processes with SAP Business AI | SAP Connect

See how SAP Business AI and process optimization help organizations identify inefficiencies, streamline operations, and drive continuous improvement.

In this #SAPConnect 2025 demo, our experts show how SAP’s integrated AI capabilities deliver real-time visibility into performance across finance, supply chain, and operations. Using process-level data and intelligent insights, teams can uncover bottlenecks, recommend actions, and automate improvements — all within SAP Business Suite.

00:00 – Introduction to Process Optimization in SAP Business Suite
01:20 – Visualizing Process Flows and Bottlenecks
03:00 – AI-Driven Insights and Recommendations
05:10 – Automating Actions with SAP Business AI
07:00 – Continuous Improvement and Performance Tracking
08:15 – Closing – Running Smarter with Connected Processes

Built on SAP Business Technology Platform, this demo shows how connected data and embedded AI enable process optimization at scale. With automated root-cause detection, intelligent recommendations, and guided workflows, businesses can reduce manual effort, shorten cycle times, and make confident decisions based on real-time insights.

By connecting every process to data and AI, SAP Business Suite turns continuous optimization into a competitive advantage — helping enterprises run smarter, faster, and more sustainably.

Watch the full keynote: https://sap.to/6051Asvml
Watch all SAP Connect replays: https://sap.to/6052Asvmm
Explore SAP Business AI: https://sap.to/6053AsvmW

Follow us on social:
LinkedIn: https://sap.to/6054Asvmo
Instagram: https://sap.to/6055AsvmU
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About SAP:
As a global leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit: https://sap.to/6058Asvms

#SAPConnect #SAPBusinessSuite #AI

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