SAP and Ambipar Unveil Net Zero as a Service

WALLDORF SAP SE (NYSE: SAP) today announced a partnership with Ambipar (B3: AMBP3; NYSE: AMBI), a global leader in environmental solutions with operations in 40 countries, to bring Net Zero as a Service to customers and support the fight against climate change.

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Net Zero as a Service brings together a combination of SAP’s robust cloud solutions and Ambipar’s deep carbon credit generation and trading expertise to help customers seamlessly manage and offset carbon emissions.

“In partnering with SAP, we are bringing together two companies with a shared commitment to help organizations achieve net zero,” said Tercio Borlenghi Junior, CEO of Ambipar. “By combining SAP’s technology with Ambipar’s decarbonization expertise to create Net Zero as a Service, customers will have access to a simple but comprehensive solution that contributes to the low carbon economy.”

Comprehensive Carbon Management

Net Zero as a Service can equip SAP customers globally with solutions for the entire decarbonization journey. SAP’s ERP-centric and AI-enabled solutions will provide end-to-end carbon management, allowing customers to establish a common data foundation, seamlessly measure emissions and make granular and timely decisions that are financially and environmentally sound. Customers can neutralize emissions by purchasing internationally certified carbon credits through Ambipar’s technology platform AMBIFY, available on the SAP Store, the online marketplace for SAP and partner offerings.

“SAP customers are increasingly seeking ways to measure and offset their carbon emissions,” said Adriana Aroulho, president of SAP Brazil. “Through Net Zero as a Service and our partnership with Ambipar, SAP is building on our commitment to deliver comprehensive sustainability management solutions and empowering our customers to become future-ready businesses.”

Scaling Net Zero as a Service

Ambipar is currently piloting Net Zero as a Service in its own operations, tapping into the power of SAP’s solutions as it aims to meet aggressive growth targets this year, before the service becomes widely available to SAP customers.

By leveraging SAP Sustainability solutions, Ambipar will establish a unified data foundation, breaking down silos across the business, and seamlessly measure and manage carbon emissions. 

“Ambipar is undergoing a worldwide expansion and counts on SAP as a trusted IT partner as they scale,” said Aroulho. “Net Zero as a Service will support Ambipar’s growth objectives, while helping the company effectively streamline operations, drive innovation and manage its own environmental footprint. We are thrilled to bring this service to SAP customers.”

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Media Contact:
Sybelle D’Marco, +1 (305) 490-6139, sybelle.d-marco@sap.com , ET
SAP Press Room; press@sap.com

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FC Bayern Scores Big with SAP

With fans and employees around the world, going digital with SAP was a no-brainer for FC Bayern – one of the “beautiful game’s” biggest and most successful football clubs.

­­­“We are a local club in Bavaria, but have fans around the globe,” says Stefan Meri, the club’s director for digital media and communications. In addition to its 1,200 employees in Munich, New York, Shanghai, and Bangkok, the club has around 175 million followers on its social media and its own media platforms.

Meri says the club’s digital and media platforms are very important because fans expect to be able to interact with their club wherever they are. “They want to send us their feedback and they want to receive feedback.”

SAP Sustainability Control Tower Integrates with Thomson Reuters

Designed to make environmental, social, and governance (ESG) reporting for multinational corporations easier, SAP Sustainability Control Tower is at the heart of a new partnership with Thomson Reuters. Together, SAP and Thomson Reuters are tackling the difficulties that multinational corporations encounter when handling ESG reporting. Their partnership centers on integrating SAP Sustainability Control Tower with […]

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Sainsbury’s Transformation Fueled by SAP Collaboration

UK supermarket chain J Sainsbury plc (Sainsbury’s) aims to further its Next Level Sainsbury’s plans and improve its commercial systems through a recently announced SAP collaboration. A new path for the retailer is established by the strategic partnership between SAP and Sainsbury’s, which focuses on modernizing commercial operations and boosting business flexibility. Sainsbury’s current systems […]

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SAP Receives 2024 ASP Best Support Websites Award for Digital Customer Support Experience

SAP’s digital customer support experience is ahead of the competition. For the second time since 2018, SAP received external confirmation of this, with SAP for Me winning the Best Support Websites Award from the Association of Support Professionals (ASP). With many innovations and AI-driven services, it is a great proof point for SAP’s consistent path towards assisting customers to get the maximum business value from their SAP solutions.

ASP is an international membership organization for customer support managers and professionals and has held this title for over 20 years. SAP’s Customer Support & Cloud Lifecycle Management team and Corporate Processes & Information Technology (CPIT) teams are proud to get this honor for the second time, building on the 2018 ASP award win for the SAP Support Portal.

This year’s evaluation criteria covered site user experience, content offering, content engagement and interaction, site improvement process, and site measurement process. Created to become a unified meeting point for information about administrative, commercial, and technical SAP solutions, SAP for Me implemented new features that focus on self-service and AI-enhanced search. The ASP award demonstrates the team effort to deliver these improvements for functional dashboards, user-friendly navigation, and an integrated portal for post-sale customer communication.

Four Questions to the Experts

Dr. Benjamin Blau, chief process & information officer and head of Corporate Processes & Information Technology, and Stefan Steinle, EVP and head of Customer Support, answered some questions related to the ASP award.

Q: What role did Corporate Processes & Information Technology play in achieving this award?

Explore services and support offerings on SAP for Me

Blau: Let me start by giving a shout-out to our Corporate Processes & Information Technology teams for all their hard work in developing the amazing platform, SAP for Me. By leveraging SAP’s own technology stack, we were able to enable seamless integration, high performance, and scalability. Through the fantastic collaborative effort between our IT and process teams and support functions, we were able to create a personalized and user-friendly experience that the judges recognized as industry leading. I am proud of what we were able to achieve together.

Q: The award is a great proof point in delighting customers. What do customers find most useful when seeking support from SAP and what role does AI play in it?

Steinle: This award reconfirms the direction SAP support is heading and our customers’ needs are the driving force behind. Customers value how predictive support, efficient self-service, and real-time channels can reduce the effort of resolving software issues. AI plays an important role in this. With the SAP for Me site’s AI-powered self-service capabilities and search tools, we can provide efficient and personalized support. Customers can get targeted and relevant results that consider the user and product context. Moreover, AI also helps categorize issues, identify and recommend the best suited solutions through Incident Solution Matching, and find the most appropriate interaction channel.

Q: How do you see the future of SAP for Me evolving, and what role will SAP’s technology play in its continued success?

Blau: The future of SAP for Me is incredibly bright! We’re thrilled about our plans to enhance key areas like contracts and billing, system management, reporting, and support. We’re also going to dive into emerging SAP technologies such as AI-driven insights, machine learning, and predictive analytics to personalize and optimize the customer experience. Our goal is to help customers anticipate their needs, automate routine tasks, and gain greater insight into their SAP landscape. By staying ahead in technology, we’re not just maintaining our leadership in customer support but also setting new industry benchmarks. We’re excited to continue improving and evolving to better serve our customers.

Q: The customer support experience is constantly being innovated. What can customers look forward to from SAP support?

Steinle: To start, it would be evolving and growing personalization. We’re dedicated to strengthening predictive and preventative support, proactively identifying and anticipating potential issues. Customers can also expect our continued focus on bi-directional support, including real-time assistance. We’ll continue to optimize our real-time support channels to help further reduce our customers’ effort to resolve software issues. We’ll significantly increase the use of AI, particularly generative AI, to analyze and classify reported issues, enhance search results, and improve recommendations. We actively listen to customer feedback and continuously improve usability, supportability, and product quality. This helps ensure a smooth and effortless experience.

More Information

The constant innovations and leveraging AI for a further improved customer support experience and this recognition reconfirm SAP’s continued focus to bring out the best in every business. SAP for Me is one of the three key access points for customers, together with SAP.com and SAP Community. Read more about SAP for Me and support from SAP.

Follow Dr. Benjamin Blau and Stefan Steinle and on LinkedIn.


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SAP Goes Beyond Net Zero with Contributions to Global Climate Projects

Starting in 2024, SAP is doubling down on its net-zero strategy by expanding its commitment to nature conservation and making financial contributions to climate projects.

The financial contribution will support carbon removal and carbon reduction projects:

  • Carbon removal projects: These projects remove carbon emissions from the atmosphere and store them for decades – in an ideal scenario, the storage is permanent. Examples include nature-based and technical solutions such as reforestation, where trees store carbon emissions in their biomass as well as direct air capture and storage technologies.
  • Carbon reduction projects: Also known as carbon avoidance projects, these projects prevent additional carbon emissions from entering the atmosphere, reducing the overall amount of carbon emitted. Examples include avoided deforestation or energy efficiency projects.

This doubling down on its net-zero strategy follows SAP’s successful delivery on its pledge to become carbon neutral in its own operations in 2023 by balancing out unavoidable emissions with carefully selected carbon credits. While the company’s use of the statement “carbon-neutrality” will be discontinued, the dedication to reduce its carbon footprint and finance climate action beyond its own value chain remains strong.

Net zero is a state where the greenhouse gases going into the atmosphere are balanced by removal out of the atmosphere. There are a number of definitions of net zero and how companies can achieve it. SAP follows the Science Based Targets initiative’s (SBTi) Net-Zero Standard. Achieving net-zero emissions across our entire value chain means that all our emissions across all emission sources need to be either eliminated or, up to certain limits, compensated for. These emission areas, known as scopes, include those from our own operations, those generated by the energy we purchase to run operations, and finally, the largest area, external emissions such as those incurred by employee travel, items procured, and customer data center use.

SAP Is On Track to Plant 21 Million Trees and Plans More

SAP is on track to meet its 2025 goal of planting 21 million trees and has now raised its reforestation commitment.

By 2030, SAP will support trusted partners and communities to plant and protect a total of 25 million trees helping to conserve diverse forests. Furthermore, SAP will fund the conservation and rewetting of coastal and inland wetlands such as bogs and mangrove swamps. With these conservation initiatives and the increased reforestation pledge, SAP’s goal is to conserve more land than its offices and owned data centers occupy worldwide.

To ensure that selected projects deliver a positive outcome, SAP will continue to apply the rigorous and robust due diligence that has previously informed the selection of successful climate investments such as SAP’s long partnership with Livelihood Carbon Funds (LCF), where SAP has funded the planting of trees in Senegal, Rwanda, India, Indonesia, Guatemala, and Mexico.

SAP’s Climate Finance Contribution on the Path to Net Zero

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Bridging the Gap

SAP firmly believes that financing climate projects beyond a company’s value chain should be an item on every corporate sustainability agenda. As long as it does not undermine current corporate decarbonization programs, the financial muscle of corporations can bridge the gap in parts of the world where fiscal finances are not robust enough to restore ecosystems and build resilient low carbon economies and livelihoods.

This financial contribution will provide quantifiable benefits to mitigate the effects of climate change beyond SAP’s own value chain with investments in projects that deliver a positive impact for the climate, for local and global populations, and for biodiversity.

The level of the financial contribution is determined by SAP’s own emissions in a given year and is disclosed in terms of carbon emissions, since costs for carbon projects can be subject to change. 

With this financial contribution and increased commitment to land conservation and reforestation, SAP continues its journey to introduce meaningful measures to achieve net-zero in 2030, 20 years earlier than originally planned.

Financing climate projects at the same time as pursuing its corporate net-zero agenda allows SAP to take responsibility for emissions that cannot be avoided and actively mitigate climate change on a global level. Furthermore, the financial contribution will enable positive climate action on a far greater scale than SAP could achieve alone.

Shifting Perceptions

In the last 15 years, corporate sustainability at SAP has shifted perceptions on how corporations manage their own carbon emissions and how corporate sustainability agendas must be as actionable as they are accountable.

Since 2012, the SAP Integrated Report has shared information on SAP’s annual environmental performance and progress on corporate sustainability targets. SAP has led the way in showing that corporate sustainability is an integral part of business – not just an add-on to strategy or operations.

SAP’s carbon impact is one of the sustainability KPIs that are indicators of future performance and form the basis of compensation elements for members of the Executive Board of SAP SE. Today, sustainability is deeply embedded in SAP’s vision to bring out the best in every business. With its extensive portfolio of sustainability solutions, sustainability is anchored in SAP’s purpose to make the world run better and improve people’s lives.


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SAP, Vonage Boost Enterprise Intelligence with SAP Business AI

Through their recently announced partnership, Vonage and SAP aim to transform enterprise intelligence and provide better digital experiences by utilizing SAP Business AI in conjunction with Vonage’s communication APIs. The goal of the partnership between SAP SE and Vonage, a multinational provider of cloud communications, is to combine Vonage’s network APIs with SAP Business AI. By […]

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