How Capgemini Improves Customer Experience and Hiring Outcomes with SAP AI

Capgemini is using SAP AI to help customers improve experiences, accelerate hiring, and turn complex work into faster outcomes.

In this video, Capgemini shares how SAP AI capabilities are being applied across customer experience and workforce scenarios. In one SAP Commerce implementation, Capgemini used the SAP CX AI Toolkit with ERP data to improve product descriptions, search results, and recommendations. The result was a better digital experience for customers and improved sales outcomes for the business.

You’ll also hear how Capgemini approaches AI through an industry lens, using generative AI to improve transformation program delivery, enhance customer experience, and build use cases that connect SAP technology with partner ecosystems. The conversation also highlights SAP SuccessFactors, where SAP AI helps match job skills to business demand and reduce hiring time for organizations with seasonal workforce needs.

For business and technology leaders, the message is clear: AI works best when it is embedded into real business processes. With SAP AI, Capgemini is helping organizations move from isolated experiments to practical outcomes across commerce, HR, and industry-specific transformation.

Learn more about AI from SAP:
https://www.sap.com/products/artificial-intelligence.html

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About SAP:
As a global leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit: https://www.sap.com/index.html

#SAPBusinessAI #EnterpriseAI #CustomerExperience

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