Welcome to the Autonomous Enterprise, where people direct and AI executes across finance, spend, supply chain, HR, and CX.

Business is moving faster than ever. But many organizations still rely on disconnected systems, manual handoffs, and delayed insights to respond to change. The Autonomous Enterprise offers a better way forward: one intelligent, connected system where SAP applications, data, and AI work together to help teams act with speed, precision, and control.

In this video, see how enterprise AI can support better days for your people and better outcomes for your business. AI agents can help close invoices, anticipate supply and demand shifts, and execute routine workflows so leaders can focus on higher-value decisions. With SAP, AI is grounded in business context across core processes, from finance and procurement to supply chain, human capital management, and customer experience.

The Autonomous Enterprise is human-led and AI-enabled. People set the direction. AI executes. Every agent is governed. Every action is traceable. And every process is connected through a trusted foundation of business applications, data, and AI capabilities designed to help your business stay ready for what’s next.

Learn more about the Autonomous Enterprise: https://sap.to/6053BBAbzV

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About SAP:
As a global leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit: https://sap.to/6056BBAbzi

#AutonomousEnterprise #SAPBusinessAI #SAP

Go behind the scenes of the SAP Sapphire Experience Center 2026 and follow the visitor journey through Orlando and Madrid.

See how guests explored the Autonomous Enterprise in action, from immersive showcases to picking up their personalized soccer jersey as part of the experience.

SAP brings together data, applications, and AI through the Autonomous Enterprise so you can operate as one and perform when it matters most. https://sap.to/6054BBAjha

#SAPSapphire #AutonomousEnterprise #AI

Connect people, insights, and actions with Autonomous Human Capital Management from SAP, powered by Joule and trusted workforce data.

When workforce data is trapped across disconnected systems, HR teams are left making decisions without the full picture. Whether you’re hiring the best candidate, developing talent from within, or keeping work moving across teams and time zones, you need the right insights in the right moment.

In this video, see how Autonomous HCM helps HR teams move faster with more clarity and confidence. With Joule, teams can ask for what they need, surface the right context, and coordinate HCM assistants and AI agents across the talent lifecycle. Behind the scenes, AI can help analyze workforce data across skills, performance, and experience, identify gaps, surface opportunities, and orchestrate next steps.

Autonomous HCM brings applications, contextualized data, and industry-specific AI together in a complete HCM suite, helping HR become more autonomous while creating better experiences for the people your business depends on.

Welcome to Autonomous HCM. Welcome to the beginning of better.

Learn more about Autonomous HCM: https://sap.to/6056BBAbiA

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About SAP:
As a global leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit: https://sap.to/6051BBAbcB

#SAP #BusinessAI #HCM

SAP Business AI Platform brings together business data, process context, and governance to help enterprises scale AI with confidence.

In this SAP Sapphire Orlando 2026 keynote segment, Christian Klein, SAP’s Chief Executive Officer, explains why enterprise AI needs more than generic models. While AI can generate text, images, and code with increasing speed, mission-critical business processes require accurate, reliable, and compliant outcomes.

The video introduces SAP Business AI Platform, which brings together SAP’s AI foundation, SAP Business Data Cloud, and SAP Business Technology Platform to support SAP’s vision for the Autonomous Enterprise. Christian explains how SAP infuses deep ERP process knowledge, SAP Knowledge Graph, SAP Domain Models, and a semantic data layer across SAP and non-SAP systems into AI agents.

He also introduces Joule Studio 2.0 as an open, agnostic build layer for developing agents with direct access to business logic, along with a governance layer designed to manage SAP and non-SAP agents through SAP AI Agent Hub in LeanIX.

Chapters:
00:00 – Welcome to SAP Sapphire 2026
00:52 – The beginning of something better
01:23 – How AI is changing work and life
02:19 – Why 80% accuracy is not enough in business
02:51 – Why many companies see limited AI value
04:09 – How SAP solves the enterprise AI challenge
04:21 – ERP as the brain of every company
05:10 – Connecting Joule to ERP business context
06:02 – Launching SAP Business AI Platform
06:52 – Vision for the Autonomous Enterprise
07:04 – Context layer, Knowledge Graph, and SAP Domain Models
07:43 – Connecting SAP and non-SAP data
08:12 – Joule Studio 2.0 and the build layer
08:49 – Governance layer and SAP AI Agent Hub

Watch the full Global Keynote: https://sap.to/6053BBLz4U
Watch all SAP Sapphire replays on demand: https://sap.to/6054BBLz4q

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About SAP:
As a global leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit: https://sap.to/6051BBLz4x

#SAP #BusinessAI #SAPSapphire

SAP is excited to announce that former Formula 1 Driver and Grand Prix Winner David Coulthard will be a special guest together with Mika Häkkinen at SAP Sapphire 2026, appearing at both the Orlando and Madrid events. Visitors will have the opportunity to experience Coulthard and Häkkinen live at the Services and Support Center, where performance, precision, and innovation come together.

With a distinguished career in Formula One, Coulthard is known for his consistency, race intelligence, and deep understanding of high-performance environments. His presence at SAP Sapphire brings valuable perspectives on how precision, teamwork, and data-driven decision-making translate from the racetrack to the world of business.

Performance meets innovation

Throughout his career, Coulthard demonstrated the importance of preparation, adaptability, and collaboration—qualities that strongly resonate with SAP’s Services and Support organization. At the Services and Support Center, attendees can experience how these same principles help businesses navigate complexity, accelerate outcomes, and maintain peak performance.

Coulthard and Häkkinen will share insights from their time in Formula One, offering perspectives on competition at the highest level, the evolution of technology in racing, and the critical role of teamwork in achieving success.

Event highlights

Visitors to the Services and Support Center can look forward to several exclusive opportunities:

• Experience Coulthard and Häkkinen live in the Formula One Racing Simulator at the Race of Legends.
  • May 13 in Orlando at 1:00 p.m.
  • May 20 in Madrid at 11:30 a.m. and 1:30 p.m.

• Join theater sessions featuring voices from the Mercedes-AMG PETRONAS Formula One Team.
  • May 13 in Orlando with Michael Taylor at 11:30 a.m. (SER1257)
  • May 20 in Madrid with Laura Goodrick at 11:00 a.m. (SER1342)
• Take part in exclusive interviews with Coulthard and Häkkinen.
  • May 13 in Orlando at 10:30 a.m. (SER2893)
  • May 20 in Madrid at 2:00 p.m. (SER1553)

A unique experience with SAP Services and Support

The Services and Support Center at SAP Sapphire is designed as a hub for inspiration and interaction. With Coulthard and Häkkinen on-site, visitors can expect engaging sessions, real-world insights, and hands-on experiences that connect motorsport excellence with business innovation—brought to life by SAP’s Services and Support organization. 

Join us in Orlando and Madrid

Whether attending SAP Sapphire Orlando or Madrid, this is a unique opportunity to experience two of Formula One’s most respected drivers up close—and to explore how SAP helps organizations achieve peak performance. Don’t miss the chance to meet Coulthard and Häkkinen at the Services and Support Center and discover how insights from the world of Formula One can inspire your business transformation journey.

Get our sessions into your personal agenda:

• SAP Sapphire 2026 Orlando services and support sessions
• SAP Sapphire 2026 Madrid services and support sessions

When resolving a complaint, is a fast response or a high-quality resolution more important?

In this episode of SAP Spotlight on ANZ Tech, we unpack why this is not an either-or choice. Speed and quality work best as reinforcing factors. A fast response that does not actually solve the problem can damage trust. On the other hand, a thoughtful, high-quality fix that takes too long often feels like bad service. Customers want both: quick acknowledgment and a clear path to resolution.

Jess brings the question to the street, then our customer experience experts, Scott and Scott, explain what “good” looks like in practice. You will hear why speed matters most at the start, especially for confirmation, clarity, and next steps. You will also learn why quality becomes the differentiator when the situation is complex, emotional, or high-impact. The goal is consistency: repeatable service standards for simple cases, and extra care when the stakes are higher.

If you are building customer support or service operations, this episode is a useful framework for designing smarter routing, better triage, and more transparent communications. It is also a reminder that the right technology should help teams move faster without cutting corners and deliver better outcomes without adding friction.

👉 Download our AI in Retail Report to understand how to balance your service delivery with the right technology: https://emarsys.com/learn/white-papers/ai-in-retail-report-in-australia/?utm_source=emarsys&utm_medium=video&utm_term=sap-cx-spotlight-

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About SAP:
As a global leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit: https://www.sap.com/index.html

#CustomerExperience #CustomerService #SAP

New NHL playoff salary cap rules raise the stakes for every roster decision – and front offices can’t afford guesswork. Starting this season, teams must stay cap-compliant in the Stanley Cup Playoffs, making contracts, call-ups, and trade decisions even more complex.

In this video, see how the SAP NHL Front Office App, powered by SAP Business Technology Platform (SAP BTP), helps NHL front offices bring league, team, and player data into one connected view – updated in real time. With everything in one place, decision-makers can plan and operate more efficiently, from managing contracts, rosters, and cap compliance to modeling Stanley Cup playoff roster scenarios and player acquisitions before making a move.

Whether it’s the pressure of the playoff race, trade deadline decisions, or draft strategy, the app supports faster, more confident decisions – wherever teams are working. Trusted by all 32 NHL teams, it’s built to turn insights into action when every moment can define the season.

Explore the NHL story with SAP: https://sap.to/6052B6mzpg

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About SAP:
As a global leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit: https://sap.to/6057B6mzpl

#NHL #SAPBTP #SportsAnalytics

Bosch Rexroth uses business process management to master complexity and enable better decisions across a global organization.

With operations spanning a sales and service network in 80 countries, 49 manufacturing locations, and customizing sites in 22 countries, Bosch Rexroth explains why SAP S/4HANA is a strategic move, not just a technical upgrade. The goal is a future-ready foundation that can support innovations like artificial intelligence, while creating a harmonized, scalable way of working worldwide.

A major driver is process harmonization through a global template, with implementation kept as close as possible to SAP standard. To align business and IT, Bosch Rexroth uses SAP Signavio to map processes clearly and make them easy to follow for developers and process experts. This helps reduce misunderstandings, cut errors, and speed up process design and approvals. They also highlight ROI through saved time, increased flexibility, faster responsiveness, and stronger scalability.

Explore Bosch Rexroth’s journey with SAP 👉 https://sap.to/6055B6bb0Z

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About SAP:
As a global leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit: https://sap.to/6050B6bb0e

#SAPS4HANA #SAPSignavio #BusinessProcessManagement

Supplier compliance processes often come with a flood of documents, and manual handling can slow everything down. In this short partner story, CBS shares its Hack2Build-winning GenAI use case focused on long-term supplier declarations.

CBS explains the challenge: suppliers submit a huge volume of documentation, and reviewing, validating, and processing it takes significant time and effort. Using SAP Business AI and generative AI, CBS built an automated solution designed to fully automate the processing of these supplier declaration documents.

The result is clear value for customers: faster processing speed, improved data accuracy, and reduced overall workload for teams responsible for managing supplier compliance. If your organization is looking to streamline high-volume, document-heavy procurement and compliance workflows, this is a quick look at how partners are applying SAP’s AI capabilities to drive tangible operational impact.

Explore SAP Business AI: https://www.sap.com/products/artificial-intelligence.html

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About SAP:
As a global leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit: https://www.sap.com/index.html

#SAPBusinessAI #Procurement #SAPPartner

AI-powered retail meets real fashion at New York Fashion Week.

SAP and PUBLIC SCHOOL NEW YORK teamed up to create the Retail Innovation Lab – a pop-up blending designer storytelling with intelligent tech. Smart mirrors, product passports, and RFID checkout showed how connected, data-driven retail can power a brand relaunch and elevate every in-store moment.

👉 Learn more about SAP retail innovation: https://sap.to/6057h5K8x

#NYFW #BusinessAI #Retail @publicschoolnyc