Bringing innovative products to market has never been more complex, or more critical.

PLM solutions from SAP empower businesses in both discrete and process industries to connect people, data, and processes in one intelligent workflow, helping you design, develop, and deliver products faster and with greater confidence.

With SAP’s solutions for product lifecycle management (PLM), teams can collaborate seamlessly, from engineering and formulation through production and compliance, all supported by built-in AI capabilities that simplify work and accelerate innovation.

Discover how PLM solutions from SAP can help your business unlock innovation, respond to change faster, and deliver high-quality products that succeed in the marketplace.

Chapters:
0:00 – The challenges of modern product development
0:24 – Overview of SAP’s portfolio of PLM solutions
0:48 – Collaboration in discrete manufacturing
1:03 – Managing formulations in process industries
1:32 – AI and Joule: accelerating product innovation
1:55 – Business outcomes with PLM solutions from SAP

Learn more. 👉 https://sap.to/6050CrWeC

In this episode, we uncover why master data is the secret growth enabler retailers can’t afford to ignore.

Join Matthew Phu, CEO of SimpleMDG, as he explores how clean, trusted data reduces costly errors, powers AI, and fuels agility. Discover why data ownership, smart guardrails, and a growth-first mindset turn master data into your ultimate competitive edge.

00:05 – Why master data matters in retail
00:29 – The real impact: one small data error, big customer fallout
01:10 – The cost of poor data quality (and why retail can’t absorb it)
01:29 – Three questions retailers should ask: ownership, guardrails, strategy
01:48 – Three actions: shared accountability, automated guardrails, outcomes
02:34 – Close: master data as the foundation for AI, growth, and CX

What is SimpleMDG? https://sap.to/6056CrDMY
Explore SimpleMDG for Retail: https://sap.to/6057CrDMl
Get the Master Data Insights white paper: https://sap.to/6058CrDMm

🎧 More episodes of the Trending Chats podcast:
Watch on YouTube: https://sap.to/6059CrDMW
Listen on Spotify: https://sap.to/6050CrDMo
Listen on Apple Podcasts: https://sap.to/6051CrDMU

#TrendingChats #Retail #MasterData

In this episode, Claudia Huynh, Customer Advisor at SAP, steps into the role of a Head of Retail Operations to reveal the hidden costs of disconnected data—and why unifying retail data is no longer optional.

Learn how breaking silos and enabling smarter, AI-driven insights can help retailers move from reactive firefighting to proactive, predictive growth.

00:04 – Guest narrator takes over: meet Claudia
00:23 – The pain of disconnected data across retail
01:03 – Unified data strategy: one version of truth
01:55 – When data’s unified, AI can level up operations
02:22 – Reality check: AI is only as good as your data
02:40 – Recap: break silos, enable AI, deliver seamless CX

Take the SAP Retail tour: https://sap.to/6053CrDHF
Dive into more retail innovation: https://sap.to/6053CrDHF

🎧 More episodes of the Trending Chats podcast:
Watch on YouTube: https://sap.to/6056CrDH4
Listen on Spotify: https://sap.to/6058CrDHA
Listen on Apple Podcasts: https://sap.to/6059CrDH7

#TrendingChats #Retail #CX

Is SAP Business Data Cloud just a rebrand, or a real game-changer? In this episode of Trending Chats, Dimitri Zarganakis (NTT DATA) breaks down what BDC is, why it matters, and how it’s powering the future of Business AI.

From Delta Lake architecture to Databricks integration and Data-as-a-Service, we answer the top 3 questions customers are asking — and why BDC could be the engine of SAP’s next wave of innovation.

00:04 – Intro: What is SAP Business Data Cloud and why it matters
00:24 – Big question: game changer or “Datasphere rebrand”?
00:40 – What’s new: Delta Lake foundation + modern ingestion/storage
00:56 – Embedded Databricks: engineering + AI notebooks inside BDC
01:09 – Data products & insight apps: pre-built models, dashboards, faster time-to-insight
02:30 – Why businesses should care: BDC as the data foundation for SAP’s AI-driven future

What is SAP Business Data Cloud and why should I care? https://sap.to/6055CrD6x
What to know about SAP Business Data Cloud Data Products: https://sap.to/6056CrD6I

🎧 More episodes of the Trending Chats podcast:
Watch on YouTube: https://sap.to/6057CrD6L
Listen on Spotify: https://sap.to/6058CrD60
Listen on Apple Podcasts: https://sap.to/6059CrD6F

#TrendingChats #SAPBusinessDataCloud #SAPDatasphere

On this episode of Trending Chats, Adam Dinneen, Director, Sales Engineering APAC at WalkMe™, reveals why so many digital transformations fail—and the simple people-focused fixes that get results.

Don’t miss this eye-opening chat.

00:05 – Intro: People in digital transformation
00:21 – Adoption drives outcomes
01:08 – Why users struggle with tech
02:11 – Business impact of low adoption
02:34 – Three tips to boost adoption

Get the State of Digital Adoption report: https://sap.to/6056Cr8fo
Read Digital Adoption for Dummies: https://sap.to/6057Cr8fU
Take the WalkMe Challenge: https://sap.to/6058Cr8fq

🎧 More episodes of the Trending Chats podcast:
Watch on YouTube: https://sap.to/6059Cr8fS
Listen on Spotify: https://sap.to/6050Cr8fs
Listen on Apple Podcasts: https://sap.to/6051Cr8ft

#TrendingChats #WalkMe #Adoption

Discover how Rose+Krieger is transforming its engineering, product development, and manufacturing processes with SAP Integrated Product Development.

In this customer interview, Sarah Mei Niesel from SAP speaks with Heiko Ennen, Head of Digitalization and IT, about Rose+Krieger’s decision to adopt SAP’s public cloud strategy and how SAP Integrated Product Development enables a harmonized, integrated, and future-proof PLM landscape across the entire organization.

Chapters:
00:00 – Describe SAP’s portfolio for PLM in three words
00:12 – Introduction to Rose+Krieger
00:59 – Why did Rose+Krieger choose SAP?
01:30 – Favorite feature of SAP’s portfolio for PLM
01:42 – How is AI impacting daily work?
01:50 – What are the next steps with SAP solutions for PLM?
02:34 – Managing change and transformation
03:38 – Integrating AI capabilities from SAP
03:58 – Long-term goals

Explore PLM solutions from SAP. 👉 https://sap.to/6053CupV3

Product Lifecycle Management teams: this one’s for you!
Felix Finster (Cideon Software & Services) shares a hidden gem in SAP Integrated Product Development with Sarah Mei Niesel (SAP).

Learn more. 👉 https://sap.to/6059C3Ckb

Product data drives what you order, how you produce, and how you stay compliant. When it’s wrong or siloed, supply chains become blind, fragile, and expensive: wrong materials get bought, production stalls, and risk rises.

In this video, we break down the difference between disconnected vs. connected product data, and why connecting it from day one helps every team work from a single source of truth.

Chapters:
00:00 – Product data powers the supply chain
00:39 – What breaks when data is wrong
01:06 – Where the trouble starts: design silos
01:46 – Connected data from day one
02:33 – The resilience takeaway

Learn more about product lifecycle management and connected product data. 👉 https://sap.to/6058Cupy2

Modern manufacturing needs speed, precision, and agility. With SAP Manufacturing, you can align manufacturing and supply chain across fabrication, batch, and continuous production using AI.

In this video, learn how SAP helps you improve quality, support inventory and production accuracy, and scale with demand. See where AI can help in operations, including AI-assisted production engineering, conversational AI for better IT and OT alignment, and visual inspection to catch issues early. You will also see how connecting design, planning, logistics, and manufacturing supports real-time visibility and faster decisions.

Chapters:
00:00 – Manufacturing and supply chain alignment
00:23 – SAP Manufacturing with AI
00:40 – Engineering and conversational AI
00:52 – Visual inspection for quality
01:00 – Connect design to manufacturing
01:25 – Improve processes with SAP Signavio content
01:56 – Cloud path with Customer Evolution Kit

Learn more. 👉 https://sap.to/6056CO6pE

See what’s new in SAP HANA Cloud Q4 2025 in under 6 minutes.

Join Thomas Hammer, Lead Product Manager, for a quick walkthrough of key release highlights: semantic search enhancements for text embeddings and re-ranking, high availability improvements that enable active use of replicas for read-intensive analytics, and zero-copy consumption of data products from SAP Business Data Cloud.

You’ll also learn about selective, incremental migration from SAP HANA 2.0 to reduce downtime, plus column lineage insights for graphically modeled calculation views to strengthen transparency and trust.

Chapters:
0:00 – Intro
0:37 – Advanced Semantic Search
1:30 – High availability with active use of replicas
2:22 – Consume Data Products from SAP Business Data Cloud
3:06 – Selective, incremental migration
4:00 – Column lineage insights
4:35 – Further innovations

👉 Learn more about SAP HANA Cloud: https://sap.to/6059AwvoP
👉 Join the SAP HANA community to stay in the know: https://sap.to/6050Awvou