Watch how SAP’s integrated tool chain—powered by AI, automation, and Joule—transforms complex, fragmented procurement processes into agile, modular SAP Business Suite operations.

See real-time process analysis, application mapping, and automated project planning with SAP LeanIX, SAP Cloud ALM, Tricentis, and WalkMe. Discover how you can achieve faster, more cost-effective digital transformation with continuous improvement built in.

00:02 – Introduction to Transformation
01:01 – Process Analysis with Joule
01:44 – Application Landscape Mapping
02:56 – Project Planning in LeanIX
03:54 – Execution & Testing Automation
04:35 – User Adoption & Continuous Improvement

Watch the full SAP Sapphire Global Keynote: https://sap.to/6050NLqrr
Watch all SAP Sapphire replays on demand: https://sap.to/6051NLqrT

#SAPSapphire #BusinessAI #SAPBusinessSuite

Join Jeff Suellentrop, CIO of Phoenix Global—a world leader in metals and mining services—as he shares their journey from rapid growth and operational challenges to a streamlined, digital future with SAP GROW and S/4HANA Cloud Public Edition.

Discover how Phoenix Global replaced legacy systems, eliminated paper-based processes, and unlocked new efficiencies and profitability across global steel mill operations.

Learn about their ongoing innovation with AI and maintenance management, setting new standards for sustainability and operational excellence.

00:16 – Welcome: Phoenix Global CIO
00:33 – Sustainability in Steel Recycling
01:16 – Rapid Growth & Operational Challenges
02:11 – Cloud ERP Transformation with SAP
02:54 – Standardized Data & Continuous Innovation
03:17 – AI & Maintenance Management Impact

Watch the full SAP Sapphire Global Keynote: https://sap.to/6059NLqP9
Watch all SAP Sapphire replays on demand: https://sap.to/6050NLqPi

#SAPSapphire #BusinessAI #Sustainability

Join Katlin Lehmann, CIO of Mercedes-Benz Group, as she shares the company’s bold digital transformation journey with SAP.

Discover how Mercedes-Benz is migrating thousands of applications to the cloud with RISE with SAP, leveraging AI across the enterprise, and embracing innovation at scale. Learn about the challenges, strategies, and real-world AI use cases driving Mercedes-Benz into the future.

00:12 – Welcome: Mercedes-Benz CIO On Stage
01:15 – IT Landscape Assessment
01:37 – LeanIX & Migration Planning
02:18 – RISE with SAP Benefits
02:49 – AI Across the Enterprise
04:09 – AI for Quality & Operations

Watch the full SAP Sapphire Global Keynote: https://sap.to/6059NLqMx
Watch all SAP Sapphire replays on demand: https://sap.to/6050NLqMI

#SAPSapphire #BusinessAI #Joule

Vital tapped SAP to modernize its ERP system and share data across the company to make better pricing decisions and garner significant savings in Argentina’s fast paced economy where speed matters.

Learn more: https://sap.to/60554BuhP

00:00 Vitals Introduction
00:30 Why SAP
01:12 Technology Helps Evolve Vital Groceries Group
01:26 Next AI?

Join Mars Wrigley’s Global CIO, Will Beery, and Global VP of Digital Platforms, Pravin Moturu, as they share how Mars is transforming its business with SAP RISE, Business Suite, and AI.

Discover Mars’ three-tier ERP strategy, rapid growth through acquisitions, and how automation, real-time analytics, and Joule AI are driving productivity and innovation across their global enterprise.

01:27 – Mars’ Transformation Journey
02:27 – Three-Tier ERP Strategy
03:38 – Digital Platforms & Productivity
04:53 – Model-Driven Architecture
05:28 – AI & Change Management
06:14 – BDC & Data Standardization

Watch the full SAP Sapphire Global Keynote: https://sap.to/6056NLqKK
Watch all SAP Sapphire replays on demand: https://sap.to/6059NLqK3

#SAPSapphire #BusinessAI #Joule

Curious about SAP? @sapdevs answers the question, “What is SAP?” and shows how SAP empowers businesses and developers across IT, finance, HR, and more.

SAP Business Technology Platform provides integrated solutions for app development, automation, AI, and data to help you solve real business problems, innovate faster, and connect your enterprise.

Whether you’re a developer or business leader, the time is NOW to explore SAP.

Join SAP and ASUG leaders as they discuss what’s top of mind for enterprise customers in a world of uncertainty. Hear insights on AI adoption, productivity, and the vital role of customer feedback in shaping SAP’s product roadmap.

Discover how collaboration between SAP, ASUG, and global user groups drives innovation for the next era of enterprise applications.

00:03 – Welcome & Introductions
01:03 – Top Customer Priorities
02:05 – AI Best Practices
02:46 – User Group Collaboration
03:31 – Customer Feedback Channels
05:04 – Looking Ahead: TechEd & Beyond

Watch the full SAP Sapphire Global Keynote: https://sap.to/6051Nar5D
Watch all SAP Sapphire replays on demand: https://sap.to/6053Nar51

#SAPSapphire #BusinessAI #Joule

Curious about SAP? @sapdevs answers the question, “What is SAP?” and shows how SAP empowers businesses and developers across IT, finance, HR, and more.

SAP Business Technology Platform provides integrated solutions for app development, automation, AI, and data to help you solve real business problems, innovate faster, and connect your enterprise.

Whether you’re a developer or business leader, the time is NOW to explore SAP.

See how SAP’s AI assistant, Joule, powered by WalkMe, transforms your workday by being available in every application you use, from ServiceNow to Gmail, LinkedIn, and SAP.

Watch as Joule instantly summarizes urgent supply chain issues, recommends actions, automates RFPs, and notifies you across platforms—all in real time—so you can resolve challenges faster and focus on what matters most.

00:23 – ServiceNow: Urgent Ticket
01:44 – SAP Ariba: Supplier Search
02:16 – Gmail: Price Offer Found
02:46 – RFP: Automated Creation
03:31 – LinkedIn: Supplier Update
04:16 – ServiceNow: Ticket Closure

Watch the full SAP Sapphire Global Keynote: https://sap.to/6058NariE
Watch all SAP Sapphire replays on demand: https://sap.to/6059Nari1

#SAPSapphire #BusinessAI #Joule

In just 60 seconds, experience how SAP Business Suite, Business Data Cloud, and Agentic AI come together to transform businesses across every role and industry.

Experience the visitor journey on the show floor to see how customer interactions and immersive showcases create a holistic innovation experience. https://sap.to/60584GlEy