What Industry Leaders Really Think About Data & AI

We’re still thinking about the conversations we had with leaders at the Fabric of Data & AI virtual event.

We asked a few of them some rapid-fire questions, and the answers say a lot about where data and AI are headed.

Take a look. 👀👉 https://sap.to/6057BDjmpz

#SAPBusinessDataCloud #BDC #DataFabric #AI

Building AI agents shouldn’t require starting from scratch 🛠️

With Joule Studio, you can move from idea to deployment faster, turning business intent into requirements, technical specifications, and working solutions, all grounded in your business context.

Developing Content for Digital Engagement with Kyle Milan, Milan Media | B2B Exchange

Build a scalable growth engine for B2B sales with demand generation, digital visibility, and smarter supplier discovery.

In this episode of B2B Exchange from SAP Business Network, Amanda Laldin speaks with Kyle Milan, founder and CEO of Milan Media, about what it takes for suppliers to grow beyond referrals and legacy relationships. Kyle shares why scalable growth depends on being visible where buyers are already searching, from Google and AI search tools to digital marketplaces and B2B trading platforms.

The conversation covers practical ways suppliers can improve visibility without simply adding headcount. You’ll hear how to focus on the channels that drive the right traffic, create relevant content, use social and outbound strategies consistently, and track what actually converts into closed business. Kyle also explains why customer-centric messaging, clear calls to action, and trust-building content can make the difference when buyers are researching suppliers online.

Finally, learn how suppliers can use demand generation more strategically across channels, including SEO, cold outreach, trade shows, digital networks, and supplier marketplaces. Whether you’re trying to build brand awareness, increase buyer engagement, or stand out from competitors, this episode offers practical advice for building a growth engine that’s measurable, scalable, and easier for buyers to act on.

Learn more about SAP Business Network and sign up for a supplier account today:
https://www.sap.com/products/business-network/suppliers/overview.html

Chapters:
00:18 – Welcome to B2B Exchange
01:39 – What does a scalable growth engine look like?
03:47 – How can suppliers increase visibility?
06:30 – What are the top drivers for customer engagement?
09:40 – How can you use your channels effectively for demand generation?
12:04 – Where should you invest resources to boost brand awareness?
14:58 – How can you differentiate yourself from competitors?
16:28 – Closing thoughts

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About SAP:
As a global leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit: https://www.sap.com/index.html

#SAPBusinessNetwork #B2BMarketing #DemandGeneration

How Martur Fompak Uses Embodied AI to Automate Warehouse Operations

See how Martur Fompak uses SAP embodied AI, SAP Extended Warehouse Management, and Joule to connect humanoid robots with real-time warehouse processes.

Martur Fompak, a Sapphire Innovation Award winner, partnered with SAP to explore how humanoid robots can support standard warehouse and line-feeding operations. In this video, see how production-line material requests from SAP can guide robots to pick, transport, and sequence materials based on real-time business context.

The use case shows how embodied and agentic AI can help automate physically demanding, repetitive tasks such as locating storage shelves, navigating to the right area, handling materials in confined spaces, and moving goods to a trolley. By connecting robot behavior to SAP business processes, teams can respond more dynamically to changing demand and scale best practices across facilities.

Powered by SAP Extended Warehouse Management, SAP embodied AI, and Joule, the proof of concept helps robots understand why, when, and how to act. The result is a more connected warehouse operation that can improve efficiency, scalability, and worker ergonomics while linking physical execution to downstream business outcomes.

Keep pace with demand with SAP Extended Warehouse Management:
https://www.sap.com/products/scm/extended-warehouse-management.html

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About SAP:
As a global leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit: https://www.sap.com/index.html

#SAP #BusinessAI #WarehouseManagement

Accounting Accruals Agent for Scalable Precision | Joule Agents

See how the Accounting Accruals Agent helps finance teams save time, improve accuracy, and manage accruals with scalable precision.

Accruals management can be time-consuming and complex, especially when accounting teams need to apply corporate policies consistently across large volumes of data. With agentic AI, finance teams can move from manual accrual analysis to a more automated, governed, and audit-ready process.

In this video, discover how the Accounting Accruals Agent can create accrual proposals based on your accounting policy. The agent applies policy formulas, analyzes historical data in SAP Cloud ERP, calculates potential accruals, and presents summarized results that are consistent, traceable, and governed.

For organizations that have not recorded accounting policies in SAP Cloud ERP, teams can use an accounting policy template to execute with the same precision. The result is a faster, more reliable way to support accruals management, helping accountants spend less time on manual calculations and more time on strategic finance activities.

With the Accounting Accruals Agent, policy-driven precision is scalable, helping finance teams strengthen accuracy, governance, and audit readiness.

Transform financial closing with the Financial Closing Assistant: https://www.sap.com/use-cases/joule-assistant/financial-closing-ai

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About SAP:
As a global leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit: https://www.sap.com/index.html

#SAP #BusinessAI #Finance

How to stand out on digital platforms 🌟

On digital marketplaces, everyone looks the same. Kyle Milan breaks down how B2B suppliers can rise above the competition through sponsored listings and profile optimization, because at the end of the day it’s all about eyes and attention.

Learn more about SAP Business Network and sign up for a supplier account today: https://www.sap.com/products/business-network/suppliers/overview.html

The two buckets of B2B visibility 👀

Kyle Milan explains why B2B suppliers can’t rely on just one channel; you have to be present where customers are already looking and show up when they search. Cover both inbound and outbound to capture every opportunity.

Learn more about SAP Business Network and sign up for a supplier account today: https://sap.to/6059BDZOc3

You have 3-5 seconds to build trust 🤝

First impressions are everything. Kyle Milan explains why B2B suppliers only have 3–5 seconds to prove relevancy and how the right hero image, problem-focused content, and a clear CTA can turn a visitor into a lead.

Learn more about SAP Business Network and sign up for a supplier account today: https://sap.to/6058BDZOXu

SAP Analytics Cloud in SAP Business Data Cloud Reimagined

See how SAP Analytics Cloud in SAP Business Data Cloud helps make analytics more intuitive, intelligent, and proactive.

Analytics is no longer just about the data. It’s about the experience. In this video, Matthias Delling, Head of Planning and Analytics, introduces a reimagined SAP Analytics Cloud experience designed to help users turn data into a competitive edge.

Explore a modern, accessible homepage built around the way people work, with personalized dashboards, KPI tracking through My Metrics, quick actions, and custom insights tailored to each role. See how SAP Analytics Cloud helps users stop searching across multiple dashboards and instead bring the metrics that matter into one place with real-time insights, custom views, and instant clarity.

You’ll also see how Joule, the AI assistant in SAP Analytics Cloud, helps business users ask questions in plain language, apply filters, update views, and understand what is driving performance. For dashboard designers, AI-powered agents can help generate interactive dashboards from natural-language descriptions, making it easier to move from idea to insight.

SAP Analytics Cloud in SAP Business Data Cloud helps make insights easy to see, simple to build, and proactive with alerts, so teams can focus on the decisions that matter most.

Learn more about SAP Analytics Cloud in SAP Business Data Cloud:
https://www.sap.com/products/data-cloud/cloud-analytics.html

Chapters
00:00 – Analytics reimagined for the AI era
00:10 – Foundational innovations in SAP Analytics Cloud
00:26 – A modern and personalized homepage
00:50 – Making analytics more intuitive
01:09 – Tracking KPIs with My Metrics
01:25 – Building dashboards faster
01:45 – Asking Joule questions in plain language
02:10 – Understanding what drives results
02:28 – Creating dashboards with AI agents
02:44 – Intelligent analytics for what comes next

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About SAP:
As a global leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit: https://www.sap.com/index.html

#SAPAnalyticsCloud #SAPBusinessDataCloud #BusinessAI

SAP Commerce Cloud, Cloud ERP Edition: Connected Data, AI, and Unified Commerce

Launch a unified commerce experience that helps B2B customers self-serve, transact, and manage orders across every channel.

SAP Commerce Cloud, cloud ERP edition helps businesses unlock more value from SAP Cloud ERP by connecting commerce experiences directly to the data customers need most. In this overview, see how you can give customers real-time access to pricing, availability, orders, invoices, payments, and delivery details—anytime, anywhere.

The video shows how customer self-service can reduce routine inquiries and free teams to focus on higher-value engagement. With full transactional capabilities, managed ERP connectivity, and accurate product, availability, and B2B pricing logic from SAP Cloud ERP, businesses can support commerce experiences without relying on multiple point solutions or complex integrations.

You’ll also see how embedded AI tools can help optimize product content, personalize experiences, and turn more visits into transactions. With enterprise-grade scalability, security, and governance from SAP, SAP Commerce Cloud, cloud ERP edition helps businesses launch faster, simplify operations, and build the foundation for agentic commerce.

Build the foundation for agentic commerce with SAP Commerce Cloud:
https://www.sap.com/products/crm/commerce-cloud.html

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About SAP:
As a global leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit: https://www.sap.com/index.html

#SAP #SAPCommerceCloud #AgenticCommerce

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